Thursday, September 26, 2019 (1:00PM - 5:00PM)
Multiple Locations: New York City College of Technology (CUNY) & NYU Tandon School of Engineering

NYC Media Lab has partnered with executives from media and technology companies, faculty from the City's universities, and startup founders from across the City to produce the workshop program at NYCML’19. In these sessions, attendees will explore the latest emerging technologies, including VR, AR, computing, voice interfaces, AI, machine learning, design thinking, and accessible technology. Workshops will be held in the NYCML’19 afternoon Interactive Program (1:00PM-5:00PM) on Thursday, September 26th across the New York City College of Technology (CUNY) and NYU Tandon School of Engineering campuses in Downtown Brooklyn.

Workshop Schedule & REGISTRATION

NYCML’19 Workshops will take place across three scheduled sessions. Each attendee can register for 2 workshops total; this is to save your additional time to view our 100+ project Demo Expo and Startup Pavilion! Workshop timing, room locations, and registration will be made available to NYCML’19 ticket holders starting on Tuesday, September 3, 2019.


Screening: The Great Hack, a Netflix Original Documentary
The screening is located in the Mainstage theatre at New York City College of Technology
Film begins promptly at 2:30PM and ends at 5:00PM.
Registration is on Eventbrite Here. Please register for the screening separately if you plan to attend this.
NYC Media Lab will host a screening of The Great Hack, a widely talked about film released by Netflix. The documentary explores how a data company named Cambridge Analytica came to symbolize the dark side of social media in the wake of the 2016 U.S. presidential election. The screening will include a discussion with The New School's David Carroll, who is featured prominently in the film. Carroll will share his deeply important research in data, design, privacy and ethics. NYC Media Lab feels this film uncovers many pressing issues that are relevant to the next generation of technologists, artists, professionals and entrepreneurs. The Lab welcomes high school students and their families to attend to meet others in the community who are passionate about social media and human rights.

Multimodal Machine Learning for Social Media: Technical Demos and Industry Adoption
Led by: Ajay Divakaran, Julia Kruk, and Karan Sikka, SRI International
Topic Areas: Multi-Modal Machine Learning, Data Science, Social Media, User Preference Modeling
Join experts from SRI International, a nonprofit R&D center, to explore state-of-the-art applications for machine learning, deep learning, computer vision and big data analytics for social media platforms like Twitter and Instagram. Working in breakout groups, attendees will learn “what’s under the hood” of several recent technical demos, and consider relevant corporate innovation applications and potential industry use cases for data research. If your company is experimenting with audience engagement, segmentation, and growth, or if you're a student working with related technologies, this workshop will help you think through important questions: how can we identify which users and user-clusters would be interested in a piece of content? How can we model a complex relationship between text and an image? Technical topic areas in this workshop will include multi-modal retrieval, user preference modeling, multi-way retrieval, and multi-modal embeddings.

Art and AI: New Creative Potentialities
Led by:
Ahmed Elgammal, Director of the Art & AI Lab at Rutgers and CEO of Artrendex; and Carla Gannis, NYU Integrated Digital Media (IDM)
Topic Areas: Artificial Intelligence, Machine Learning, Art, Creative Practice
This workshop will introduce participants to Playform, an AI studio for artists that defines new ways of seeing. Ahmed Elgammal, an Art and AI pioneer and founder of Playform, will discuss AICAN, the cutting-edge technology that powers the platform, offering users code-free intuitive ways to use AI to experiment, explore and inspire. Since the Christie’s New York auction last fall, when a work generated by an artificial intelligence sold for $432,500 and hung opposite a print by art world legend Andy Warhol, a new sector of the population, artists, has become fascinated with machine learning and its collaborative possibilities. Digital artist Carla Gannis, who has been working in the Playform studio since its public launch, will share generated images that she has selected and mapped to VR environments – an experiment in human and AI world-building. Both Elgammal and Gannis will lead participants in a basic demo of Playform. Attendees can then download and curate their own AI-generated imagery.

Designing Tactile Graphics for Accessible Media Products
Led by:
Lauren Race, NYU Ability Project
Topic Areas: Accessible Technologies, Tactile Graphics, Physical Computing
This hands-on workshop will show the basics of designing tactile graphics for physical computing, with the goal of helping participants understand the latest best practices in producing accessible technologies for diverse user needs. First, this session will highlight recent NYU Ability Project case studies to provide an overview of accessibility standards. Then, working in small groups, participants will design their own tactile graphic using a state-of-the-art Swell Form Machine, a printing device that creates maps, diagrams, text and other tactile graphics to help revolutionize the production of media products for blind and low vision learners. Attendees can take home the graphic they produced, and are encouraged to share these accessible production methods and standards within their professional networks.

21st Century Customer Relationships, Value Propositions, and Pricing: A New Economics for Digital Content and Services
Led by:
Richard Reisman, FairPayZone
Topic Areas: Business Models, Pricing Models, Revenue, Media Economics
This workshop is an exploratory “think tank” workshop on future directions in Customer Relationships, Value Propositions, and Pricing. Participants will learn to see through presumptions now obsoleted by the new economics of digital content and services. Participants will be shown a promising architecture for a new logic that includes “risk-free subscriptions” (as a pay-ramp rather than a pay-wall), and that customizes prices based on value. We will explore how to chart a strategic path that rethinks conventional approaches and points to incremental steps toward a deepening transformation. This workshop relates to the “relationship economy” in which recurring revenue, subscription, and membership models are becoming mainstream, all driven by the win-win potential of the “post-scarcity” economics of digital media. It will draw on AI, machine learning, and operationalizing ethics in business models.

5G and the Impending Media Revolution: How Connectivity Will Reshape Content Production, Delivery, and Consumption
Led by:
Joshua Ness, Verizon 5G Labs
Topic Areas: 5G, Enabling Technologies, Hardware Design, Mixed Reality
A decade ago, advancements in hardware technology drove innovation in network infrastructure -- and with it, a new way to experience content and media through streaming. But this symbiosis of high-speed wireless connectivity and content delivery is about to be upended by the arrival of 5G, and innovators around the country have already begun creating new mixed reality applications that take advantage of its properties. This workshop will explore how 5G will facilitate a new generation of content experiences. Participants will brainstorm in small groups, sketch wireframes for new media capabilities, and present future-forward outlooks of future technologies. Attendees are also encouraged to look into Verizon’s Built on 5G Challenge, a nationwide search for the best products, services, and applications that will bring the true power of 5G to life, offering $1M in awards (Application Deadline: September 15, 2019).

Designing a Beneficial Media Future
Led by:
Michael Slaby, Harmony Labs
Topic Areas: Design Thinking, Technology & Society
How can people, content, technologies, and institutions interact differently to create a healthy future for our media systems? Harmony Labs believes that through the sharing of data, knowledge, and other resources, researchers and practitioners can work together to generate hypotheses, test solutions, and align on ideal outcomes to strengthen the media ecosystem. This conversational workshop will invite guests to share their ideas and dig into the fundamental questions that help or hinder a healthy media future. How is media changing with ongoing threats such as disinformation, social media silos, and AI or computer modified content? What opportunities currently exist for media companies and the technologists, journalists and producers that seed the industry? This session will be a part of dozens of other similar conversations that Harmony Labs is undergoing to map out a new coalition that aims to support media, people and society.

The Proof is in the Film: Video as Evidence in Human Rights and Social Justice Work
Led by:
Jackie Zammuto and Palika Makam, WITNESS
Topic Areas: Video, Activism, Human Rights
WITNESS has been training human rights activists for nearly 30 years on using video to defend human rights. The organization is a pioneer in advocating for video use as judicial evidence, and in expanding education to lawyers and public defenders. In this masterclass, WITNESS will present several case studies from different around the world where video was used to bring governments and perpetrators to justice. The session will also provide an overview of work in the United States, where WITNESS is collaborating with lawyers and immigration advocates to tailor resources and case studies around the use of video to defend immigrants rights. Participants will leave the workshop with practical guidance on how to collect, manage and preserve high-quality, actionable video of abuses against immigrant communities, and learn how to engage in hands-on activities to defend civil liberties.

Next-Generation Rapid Prototyping: Recent Projects from NYU Tandon MakerSpace
Led by:
Victoria Bill, NYU Tandon MakerSpace
Topic Areas: Rapid Prototyping, 3D Printing, Manufacturing, PCB Production
NYU Tandon MakerSpace is a cutting edge lab aiming to foster projects at the intersection of technology, creativity and innovation. It features rapid prototyping, 3D printing, and PCB production equipment, as well as advanced machining and testing capabilities. The MakerSpace provides opportunities to ideate, experiment, and build ideas, and is building a community of engineers, critical thinkers, and social innovators. In this on-site activation of the facility, participants will learn about the exciting projects, programs, and companies that NYU MakerSpace students are developing. The workshop will include live demonstrations of new technologies, insights into cutting-edge equipment and labs, and a glimpse into how NYU is supporting iterative manufacturing and entrepreneurs.

How to Build Your Organization's UX Capacity
Led by:
Craig MacDonald, Pratt Institute
Topic Areas: Design Thinking, User Experience Design, Corporate Innovation
Most organizations recognize the importance of providing well-designed digital interfaces that deliver great experiences for users, but meeting this goal is not as simple or straightforward as it may seem. In this session, participants will learn User Experience Capacity-Building (UXCB), a systematic process for helping organizations adopt, strengthen, and sustain effective UX practices. Covering the fundamentals of the UXCB process as well as examples and case studies, attendees will leave this session with the knowledge and resources to launch a UXCB initiative in their own organizations. Participants will undergo short design thinking exercises to learn how best practices in corporate innovation.

Distribution and Personalization Across Devices: News Content for Audiences Watching, Listening, Scrolling, and Sharing
Led by:
Sage Wohns, Agolo; and Robyn Spector, The Associated Press
Topic Areas: AI, User Behavior, Broadcasting
Join Agolo and the Associated Press for a collaborative workshop about how to use artificial intelligence and natural language processing to re-imagine content creation workflows for broadcasting to audiences everywhere, across any device— whether TV or mobile, digital screen interface or a smart speaker. News consumption habits and behaviors are changing; this workshop will show how AI and NLP will empower creators, producers, and editors to adapt to how audiences want to get the news they crave and share. The workshop will also consider future use cases of data technologies.

Open House: NYU Future Labs and Early-Stage Ventures
Led by: Steven Kuyan, Diah Mehera, and Rachel Fleischer, NYU Tandon Future Labs
Topic Areas: Entrepreneurship, Innovation, Data, Urban Development
NYU Future Labs is a network of business incubators and accelerators that support early stage ventures in New York City. This workshop will host a tour and overview of the Urban Future Lab and Data Future Lab programs. Between 2009 and 2017, NYU Future Labs' startups and programs had an impact of $4.1 billion on New York City and, in 2017 alone, $1.1 billion on New York state. The accelerator and incubator programs have graduated almost 100 companies since 2009. Since inception, NYU Future Labs' companies have added more than 3,200 new jobs in New York. This tour will highlight the work of recent startups to gradate from Future Labs programming through presentations, discussions, and networking.

Magic Leap in the Enterprise: How Spatial Computing is Revolutionizing Education, Media, Entertainment and More
Led by
: Stuart Trafford, Magic Leap
Topic Areas: XR, Spatial Computing
Spatial computing is transforming how we educate the next generation of producers, creators and technologists, and in turn, is rewriting the rules of reality for a wide variety of industries. This session will help participants learn how and why XR is gaining momentum in the enterprise space, from education and engineering firms to media, sports, entertainment, architecture, and healthcare. In this session, Magic Leap will share case studies from recent collaborations with innovative companies. Then, guests can experience similar use cases through live and interactive demonstrations of Magic Leap One, the lightweight, wearable device that brings the digital world seamlessly into the physical one.

Emerging Technologies in Healthcare
Led by: Dov Shamir and Sudipto Srivastava, Mount Sinai Innovation Partners. Panelists to be announced soon.
Topic Areas: Healthcare IT, Data Science, Immersive Media
In this session, experts from healthcare will discuss the emerging technologies that are being assessed, curated, and integrated within the health and wellness space. Disruptive technologies like AI, machine learning, blockchain and VR are not just media industry buzzwords; they are also rapidly advancing healthcare. This workshop is structured as a Q+A-driven panel discussion, with leaders in medical technology and innovation attending to speak about their recent experiments in healthcare IT. Moderating the session are representatives from Mount Sinai Innovation Partners, a team that translates cutting-edge research into healthcare products and services. This panel will focus on what’s real, potential challenges, and promising solutions on the horizon.